You’re an internet user, so chances are, you’ve stumbled across “hygge” before. Hygge is a Danish word that, simply put, describes a cosiness and comfort that engenders a feeling of contentment. Now, Hong Kong is not one of the places to find hygge, being loud, busy and fast-paced. But guess what? It turns out hygge isn’t just a myth, even here. In fact, there’s a mom and pop store by the name of God Dag 好日 that caters specifically for the concept.
Only just opened in the beginning of September, God Dag is still very much an undiscovered gem amongst the busy streets between Causeway Bay and Wan Chai. In fact, at this very moment, the mom and pop store has yet to print its business cards. Better visit now to take advantage of the current quiet atmosphere before it spreads through word-of-mouth!
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The architecture of God Dag itself is the definition of hygge. Away from the noise of the traffic above Hennessy Road, a spacious studio room houses sprawling tables of charming goods and smaller desks against the open window. God Dag currently operates as a café-cum-shop, where one can enjoy the slow flow of customers streaming in while enjoying a slice of homemade cake with tea.
God Dag sports multiple tabletops of beautiful trinkets that, quoting Marie Kondo, “spark joy”. The items for sale range from hand-woven straw vases, to delicate silver cutlery, to even whole outfits. Whether it is something you can use or simply something to admire, everything in store is chosen with the intention to provide a bit of hygge to your life. If you find yourself wanting a piece of God Dag’s serene atmosphere to take home, well, you know what to do.
Only a handful of shops in Hong Kong cater to minimal living, two of the more successful ones being HOW Concept Store and Storerooms No. 3. Perhaps it’s because it’s still relatively unknown, but God Dag is by far my favourite, and objectively the most peaceful. Being both a newcomer to the market as well as a family-owned business, you can expect to be warmly welcomed and guided throughout your visit. If you’re ever in the area, make sure to drop by and take home a piece of hygge with you!
God Dag 好日
4/F, Fu Tak Building, 365 Hennessy Road, Wan Chai, Hong Kong
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